Do you have a course or want to create one for your business? I don’t blame you. So many entrepreneurs want to add a course to their offer suit. Why? Because courses are an amazing way to share your expertise, service a wider audience, get your message across to the masses, and make passive income. Courses are a powerful way to grow your business. But courses are also a lot of freaking work, and sometimes what you create doesn’t go as planned.
In this episode, I’m talking to Ariel Schiffer, founder and CEO of Dream Pro, a boutique course design agency that offers DIY solutions as well as done for you services for entrepreneurs and small businesses that are looking to either create a brand new course or revamp one of their courses.
We talk about everything under the sun related to courses and unveil some really unique perspectives and angles on approaching, creating, and executing your next digital course. Ariel is not just giving you five steps on how to build a course today –she’s sharing all kinds of great tips, including when you should start incorporating courses into your offer suite, why feedback is so important, plus the most common mistakes that she see business owners make with their courses.
In this episode, we cover…
- When the best time to start creating a course is
- How to qualify yourself as the right person to create the course
- Tips for creating learning material for an evergreen course versus a live course
- Why you need to ask deep questions to understand the why behind your course
- Why engagement and learning style within your course is pivotal for success
Connect with Ariel:
Instagram: https://www.instagram.com/dreamprocourses/
The Course Alchemist: https://dreamprocourses.com/the-course-alchemist
”The best courses you can create will come from when you are your best friend to your clients.”
– Ariel Schiffer
“The best courses are hyper-specific. Because then people are like, that’s my problem. That’s my solution. I’m gonna buy it.”
– Ariel Schiffer
”It’s a balance of providing them what they need, but also giving them the space to actually do things on their own, and know that you don’t have to be necessarily present for them to have a transformation. That’s a big mindset hurdle to overcome.”
– Ariel Schiffer
”People don’t want to pay for information. They want to pay for solutions and decision making and thought processes.”
– Ariel Schiffer
”Sometimes, we just tell people to do things. But we don’t actually tell them how it connects to everything else and how it becomes integrated into their lives. And that’s a huge piece of it.”
– Ariel Schiffer
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Resources and links mentioned in this episode: